With your paid general admission ticket you can taste up to 24 three ounce samples of micro-brewed and specialty craft beers and receive a souvenir sampling mug. Sample more than 200 specialty and micro-brewed beers at the festival. There will be live music, plenty of food (on sale), games, contests, and giveaways! The festival gates runs from 2 - 6 p.m. each day.

The annual festival is the primary fund raising event for Sun Sounds of Arizona, a reading service for people who are blind or whose disability prevents them from reading printed material, such as newspapers, magazines and best-selling books.